Saudi Arabia, Nov. 11 -- Saudi Arabia-based Adeera has signed a new agreement to use transformative travel technology, Amadeus Digital Media. Through advanced omni-channel advertising strategies, Adeera will be able to better reach travelers at the moments they are most likely to book, across paid search, display, and social media.Adeera is working to transform hospitality in Saudi Arabia, showcasing the kingdom's rich tradition of hospitality through locally inspired brands. As hospitality marketing evolves, the brand, backed by the Public Investment Fund, will harness data and technology, not just to reach travelers, but to truly understand and inspire them.
Published by HT Digital Content Services with permission from Pivotal Sources....