India, June 12 -- Change is the only constant - be it life or business. In this dynamic landscape, businesses, whether small start-ups or large firms, need to change their strategies and vision and go through the transformation process to stay alive. The importance of change management lies with the fact that it helps align existing resources within the organisation. It can also respond faster to customer demands. It provides a way to anticipate challenges and respond to them effectively and, hence, increase return on investment.

The current business world is quite demanding. Faced with a "two-speed world" - rapid growth in emerging economies and slower growth in developed countries - firms have to develop unique strategies. In addition,...