New Delhi, March 3 -- Piramal Enterprises Ltd is planning to sell its holdings in Shriram Group's insurance ventures for Rs.4,000-5,000 crore, two people aware of the matter said, as it looks to sharpen focus on its core lending business.

The Ajay Piramal-led group holds about 15% in Shriram General Insurance Co. Ltd and about 13.3% in Shriram Life Insurance Co. Ltd. The group has appointed Avendus Capital and Arpwood Capital as investment bankers to find buyers for its life and general insurance stakes respectively, the people cited above said on the condition of anonymity.

Piramal had acquired stakes in various Shriram companies more than a decade ago, after selling its pharmaceuticals business to Abbott Laboratories in 2010. In recen...