New Delhi, Dec. 24 -- A 55 inch screen has quietly become the modern living room's centre of gravity. Why? It's big enough to feel cinematic and sensible enough to live with every day. What makes the choice interesting today is how different brands approach the same promise. For instance, LG leans into refined picture processing and a calm, reliable interface. Samsung splits its lineup between crisp LED panels and richer QLED colour, each tuned for slightly different tastes while Sony focuses on natural motion and colour that feels familiar rather than flashy. There's also Hisense and TCL that push serious performance at aggressive prices, especially for sports and gaming. Then there are newer players like VW, offering surprisingly bold s...