New Delhi, Feb. 7 -- What is in a name? Apparently, everything. Or so it seems when a company decides to reinvent itself. On Thursday, food and grocery delivery platform Zomato announced it will be renaming its parent company 'Eternal'.
While the company has been using the name internally for two years, the public announcement and new logo suggest a desire to signal more than just a name change.
"This isn't just a name change; it is a mission statement. A reminder etched into our identity that we will endure - not because we are here, but because we need to get there," Deepinder Goyal said in the letter.
Upon approval, Zomato's corporate website will transition from zomato.com to eternal.com, and its stock ticker from ZOMATO to ETERNAL...
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