New Delhi, Dec. 9 -- A Virginia liquor store incident that began as a routine break-in has now spun into a viral moment - and a marketing hook. Late on 29 November, a raccoon entered a Virginia ABC liquor store in Ashland, in Hanover County, broke open several bottles of alcohol, consumed the contents, and was later found unconscious on the floor of the store's bathroom. Officials described the animal as "very intoxicated."

The raccoon was eventually removed by Hanover Animal Protection and Control, checked for injuries, and released back into the wild hours later. No permanent harm was reported.

Surveillance footage released after the incident shows the raccoon roaming through the store after hours, knocking over bottles, leaving broke...