New Delhi, June 26 -- TVS Motor Co. Ltd has entrusted Aniruddha Haldar with managing the electric vehicle division, as the country's third-largest two-wheeler maker seeks to bolster its business in a segment where the top three companies account for nearly 70% of total sales.

Haldar, a senior vice-president, succeeds Manu Saxena, a TVS veteran of over two decades, who has been tasked with leading product development and engineering for India and overseas markets, according to two people familiar with the development.

TVS also appointed Vimal Sumbly, its current head of premium two-wheeler business, to oversee the domestic business of Norton, the UK-based motorcycle maker that TVS bought in 2020.

These leadership changes follow TVS's ap...