New Delhi, Aug. 13 -- American electric vehicle (EV) giant Tesla's long-awaited India entry is taking shape, but with some quirks. For one, there's no heavyweight local captain at the wheel yet. The foray is being led remotely by the company's Asia-Pacific executives.

For another, it is lapping up sales and business executives from rivals Mercedes-Benz, BMW, and MG Motor India, but at junior-to-mid experience levels.

Then, the hype of its entry is dimmed somewhat by the absence of glitz in showrooms that its luxury rivals flaunt, even as it aims for the rich consumer with cars priced upwards of Rs.60 lakh.

Experts said the hiring strategy and placement of stores in wealthy corners of cities like Delhi and Mumbai is a sign that Tesla wi...