New Delhi, Jan. 14 -- Pee Safe, a personal hygiene brand, plans to expand its offline and online presence after raising $32 million ( Rs.290 crore) from global healthcare-focused private equity firm OrbiMed Asia Partners and existing investors.

The Series C funding round comprised both primary and secondary shares, the company said in a statement on Wednesday.

The fresh capital will be used to add to Pee Safe's offline retail footprint, strengthen brand-led marketing, and expand across quick commerce and online marketplaces, the company said. It did not mention the amount of fresh capital raised.

The company's portfolio, which includes products across toilet hygiene, feminine and intimate hygiene, personal care, grooming and wellness, ...