New Delhi, Oct. 21 -- OpenAI has banned users from generating celebrity deepfakes using its Sora app. Notably, the new app was launched alongside the Sora 2 model last month. Since then, there have been widespread concerns about the AI video app being used to create realistic deepfakes of individuals without their permission.

​The matter came to light after Breaking Bad actor Bryan Cranston complained about users generating videos that featured his likeness and voice without his consent. He raised the issue with SAG-AFTRA, the American labor union representing over 170,000 media professionals.

​"I was deeply concerned not just for myself, but for all performers whose work and identity can be misused in this way. I am gratefu...