New Delhi, Dec. 28 -- A24's Marty Supreme is emerging as one of the holiday season's most talked-about box office performers, driven by strong word of mouth and Timothee Chalamet's star power.

The Josh Safdie-directed film placed second at the North American box office on Friday, earning $6.73 million from 2,668 locations, and has now grossed $16.2 million domestically since its Christmas release. Industry projections estimate a $30 million total by Sunday.

The film's momentum follows an eye-catching limited release the previous week, when Marty Supreme broke into the domestic top 10 with $875,000 from just six screens.

That translated to a per-screen average of $145,933 - the best PSA of the year, the highest ever for A24, and the str...