New Delhi, Nov. 18 -- The 99th Macy's Thanksgiving Day Parade kicks off the holiday season on Thursday (November 27), at 8:30 a.m. ET (2200 GMT). This annual New York City tradition brings millions of spectators together along the parade route and on television nationwide to celebrate the season with larger-than-life balloons, elaborate floats, and star-studded performances.

Fans across the US can watch the parade live on NBC and Peacock, starting at 8:30 a.m. ET, with an encore telecast at 2 p.m. ET/PT.

"TODAY" anchors Savannah Guthrie, Hoda Kotb, and Al Roker return as hosts. Spanish-language viewers can tune in via Telemundo, hosted by Andrea Meza, Aleyda Ortiz, and Clovis Nienow. Additionally, NBCUniversal will provide live audio de...