New Delhi, Sept. 2 -- Ahead of Apple's launch of its new iPhone 17 series at its autumn keynote on 9 September, a striking 70% of US users say they plan to upgrade, according to a recent survey.

Branded "Awe Dropping," the Apple event is being billed as one of the company's most consequential launches of the year. As expected, the focus will fall on the new iPhone 17 family, alongside expected updates to the Apple Watch, AirPods, and the company's growing suite of artificial intelligence (AI) features.

Ahead of the iPhone 17 series launch event, research conducted by smartphone price comparison site SellCell found that nearly seven in ten iPhone owners in the United States intend to upgrade to the iPhone 17 line-up. The survey, which qu...