New Delhi, May 6 -- India's smartphone market saw a 7% year-on-year decline in Q1 2025, according to a new report by CyberMedia Research (CMR). The slump has been attributed to "shifting consumer preferences and intensified competition" across segments.
Interestingly, despite the overall decline, the premium smartphone segment (priced above Rs.25,000) and the ultra-budget segment (below Rs.7,000) recorded modest growth. In contrast, the value-for-money category ( Rs.7,000- Rs.25,000), which forms a bulk of the market, declined by 6% YoY.
Menka Kumari, Senior Analyst at CyberMedia Research (CMR), while speaking about the findings of the report in a blogpost, said, "The
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