New Delhi, March 20 -- Surging pet ownership and growing demand for branded pet food could propel India into Mars Petcare's top five markets within the next decade, a senior company executive said.

"If the market continues on its current trajectory, it could easily become one of our top-five markets in the world within the next decade," said Ikdeep Singh, global president of Mars Pet Nutrition. "From a growth contribution standpoint, it's one of the biggest bets we have in place."

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India currently contributes 2% to Mars Petcare's global business, Singh said, but that share is expected to rise, driven by increased investment and higher pet food adopt...