New Delhi, March 28 -- Today's business environment demands that top executives strive for more than just financial gains. Instead of solely prioritising Return on Investment (ROI), there is a growing emphasis on Return on Experience (ROX), which emphasises the value gain from customer and employee experiences, both of which play a critical role in any company's long-term success.

The latest episode of Life's True Value, a special series that explores the true value of Return on Experience (ROX), saw Gautam Khanna, Chief Executive Officer (CEO) of PD Hinduja Hospital and Medical Research Centre, Mumbai, an alumnus of Indian Institute of Technology (IIT) Kanpur and Indian Institute of Management (IIM) Calcutta talk about what ROX means to...