New Delhi, June 25 -- Prada's new sandals with a striking resemblance to our Kolhapuri chappals may have created a buzz globally, but back home, Metro Brands Ltd is in the limelight after adding another high-end label to its stable.

British footwear brand Clarks has announced a strategic partnership with Metro.Under the long-term distribution agreement, Metro will be Clarks' exclusive retail and digital partner for India and a few neighbouring countries, including Bangladesh, Bhutan, Nepal, Maldives and Sri Lanka.

But this isn't just about selling another imported name. It's about where Metro is headed. The company is becoming a multi-brand engine with premium ambitions. Clarks' products fall into Rs.3,000- Rs.7,000 price band where Met...