New Delhi, Dec. 22 -- There's never been a better time for the truism, "follow your passion". With hundreds of YouTubers and other social media content creators making crores and college dropouts raising millions, no longer can it be said that financial gains are reserved for the well-endowed, highly qualified and rightly connected. The ones with passion can write their own script.

Let's try and figure out the economics of passion.

What is passion? Here are two working definitions. First, something you do without any external motivation, and second, something that doesn't leave you exhausted.

We all have experienced moments of "flow", where the clock doesn't tick and the means are the same as the end. That's your passion. That's your "...