New Delhi, May 26 -- The government has called major e-commerce platforms for a meeting to push for stronger measures against dark patterns as well as to discuss penal actions for regulatory violations, the ministry of consumer affairs said in a statement on Monday.

The meeting will be held on 28 May and chaired by Union minister for consumer affairs, food and public distribution, Pralhad Joshi.

Dark patterns-deceptive user interface design tactics used by online platforms to manipulate consumers into making unintended choices-have increasingly come under the scanner for undermining consumer trust in digital markets. As per the government, curbing such practices is key to ensuring a fair and transparent e-commerce ecosystem.

Industry g...