New Delhi, Oct. 19 -- New Delhi: Indians turned up in droves at jewellery stores Saturday to buy gold and silver, keeping the Dhanteras tradition alive undeterred by the record high prices of these precious metals.

However, total gold order volumes fell 10-15% from a year ago even as sales value jumped sharply, according to the All India Gem and Jewellery Domestic Council (GJC). Yet, festive purchases are expected to cross Rs.50,000 crore by Sunday evening, it added.

Dhanteras, which marks the first day of Diwali, is an auspicious occasion when Indians typically buy silver or gold. While Diwali will be celebrated on Monday, wedding-related gold purchases have also commenced.

"The sentiment is strong despite high prices," said Rajesh Ro...