New Delhi, Jan. 29 -- Gold prices in the international market continued their bull run on Thursday, reaching a new record high of $5,591.16 an ounce as investors flocked to safe-haven assets amid geopolitical and economic uncertainty.

Spot gold was trading 2.1% higher at $5,511.79 an ounce, after touching a fresh all-time high of $5,591.61 earlier in the session.

The metal crossed the $5,000 threshold for the first time on Monday and has climbed more than 10% so far this week, buoyed by a mix of strong safe-haven demand, robust central bank purchases and a softer US dollar.

Meanwhile, Spot silver climbed 1.3% to $118.061 per ounce, after touching a record high of $119.34 earlier in the session.

On Wednesday, the US Federal Reserve kep...