New Delhi, Jan. 22 -- Tech mogul Elon Musk has promised major improvements to X's artificial intelligence-driven recommendation and advertising systems, claiming users will soon see more relevant content and far fewer unwanted ads on the platform.

In a post on Thursday, Musk said the X AI recommendation system would be "great by mid year" and "absolutely incredible by end of year". He suggested the changes would significantly improve how posts are surfaced to users, making the feed more engaging and personalised.

Musk also said advertising on X would become more relevant, with ads focused on products and services users actually find interesting rather than "random spam". The comments indicate a push to refine targeting and relevance at ...