New Delhi, Nov. 1 -- In a move to reach frustrated fans caught in the middle of a corporate standoff, ESPN has announced that its hit sports show College GameDay will be streamed live on the social-media platform X.

The decision comes as parent company Disney continues to battle YouTube TV over a carriage dispute that has led to a blackout of Disney-owned channels on the popular streaming service.

According to ESPN, College GameDay is one of its most popular and longest-running programmes. Last week's broadcast attracted 2.5 million viewers between 9 a.m. and noon, climbing to 3.2 million viewers in its final hour after midday.

The network also confirmed that the episode marked its most-watched ninth-week broadcast ever, reflecting the...