New Delhi, May 5 -- The Delhi High Court on Monday dismissed a plea by Royal Challengers Sports Pvt. Ltd, owner of the IPL franchise Royal Challengers Bengaluru (RCB), seeking to restrain Uber India Systems Pvt. Ltd from running a bike-taxi advertisement that allegedly distorts one of RCB's popular slogans.

Justice Saurabh Banerjee rejected RCB's plea for an interim injunction, ruling that the advertisement is in the context of a game of cricket and must be viewed in the spirit of sportsmanship.

"The impugned advertisement is in the context of a game of cricket, a game of sportsmanship, which, in the opinion of this court, does not call for any interference of any sort at this stage," the court held.

"Interference by this court at this...