New Delhi, July 1 -- In yet another effort to expand the reach of the government's financial inclusion schemes across the country, the Department of Financial Services under the finance ministry has launched a nationwide campaign aimed at achieving saturation at the gram panchayat (GP) and urban local body (ULB) level.

The campaign, which will run from 1 July to 30 September, aims to cover all 270,000 GPs and ULBs in India. It seeks to spread awareness about the banking services available to citizens and explain how individuals can secure their financial future and that of their family members.

According to a statement from the finance ministry, launch events for the financial inclusion (FI) campaign were organised at 33 locations acros...