New Delhi, March 11 -- Beer companies are salivating over warnings of a warmer summer after unseasonal rains in 2023 and the 2024 national election watered down volumes during the industry's peak sales season the previous two years.
Beermakers Mint spoke with, including Kingfisher maker United Breweries, Budweiser producer AB InBev, and boutique players expect a 7-10% growth in business this summer-if supplies aren't disrupted by state excise policies.
"From a demand standpoint, we don't see any problem in terms of what to expect from this summer. We are seeing a gradual increase in our demand," said Vivek Gupta, managing director and chief executive of United Breweries, "but we are concerned about some states increasing duties."
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