New Delhi, Sept. 29 -- India's home-grown messaging platform Arattai has reached a major milestone, climbing to the top of the Social Networking category on the App Store, amid a dramatic surge in new users and growing calls for homegrown digital solutions.

The platform, developed by Zoho Corporation, announced its achievement on its official X account, thanking users for their support and celebrating its rise to the number one spot. The announcement comes during a period of extraordinary growth, with daily sign-ups skyrocketing from 3,000 per day to 350,000 per day in just three days, a staggering 100-fold increase.

Arattai, which means "chat" in Tamil, was first launched in January 2021 following concerns over changes to WhatsApp's pr...