New Delhi, Dec. 29 -- Apple Inc. has notched another feat in India - fuelled by easy credit, cashbacks and aspirational Indians, the iPhone 16 is now the country's highest-selling smartphone, eclipsing the most popular budget model from China's Vivo.

The iPhone 16 series, launched about 15 months ago, sold 6.5 million units in the first 11 months of 2025, according to data from Gurugram-based Counterpoint Research. Y29 5G from BBK Electronics-backed Vivo ranked second with 4.7 million shipped during the period.

Even the iPhone 15 ranked among the five top-selling devices. That's when Apple's phones, starting at Rs.47,000 for iPhone 15, sell at more than three times the price of Vivo's best-selling handset, which retails at Rs.14,000.

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