New Delhi, July 20 -- The internet's latest obsession, an awkward "kiss cam" moment featuring Astronomer CEO Andy Byron and HR Chief Kristin Cabot at a Coldplay concert has garnered massive attention - not just from netizens but also from several top brands.

What began as a cozy moment between the two colleagues, captured by the concert's kiss cam and magnified by Coldplay's lead vocalist, Chris Martin's playful commentary has now inspired a wave of cheeky corporate homages.

Global giants like Tesla and IKEA are leading the charge, cleverly fitting the "Don't get caught" narrative into their own marketing campaigns, proving that even an HR-adjacent scandal can be turned into marketing gold.

Several other companies have also used the "k...