India, Jan. 21 -- When the Pennsylvania Turnpike opened almost 80 years ago it was the nation's first super highway and provided a way for people to drive from one point to another faster than they ever had. Today, as you are stuck in traffic, it may be easy to forget what a revolution that was.

Today, new consumer apps for phones have gained huge popularity because they crowdsource accident and traffic information from people on the road so that drivers behind them can be routed around trouble spots. They are using data to improve the driver experience.

Yet that original architect of the superhighway is also working with data and technology to make the travel experience better and safer. The Pennsylvania Turnpike Commission is dispatch...