India, Nov. 12 -- It would be an understatement to say that gold has had a remarkable year as an investment. After soaring over 57% in 2025 till October, prices briefly stabilised. On October 7, gold crossed the $4,000 mark for the first time ever, hitting an all-time high of $4,380 on October 17 before a brief 10% correction. Now, it's again back above $4,000.

According to the World Gold Council's Gold Demand Trends Q3 2025 report, central banks added a net 220 tonnes of gold in the third quarter alone, a 28% jump from the previous quarter.

Unsurprisingly, fintech startups are racing towards the gold rush. The likes of Paytm, Jio FInancial Services, InCred Money, Jar, DigiGold, Gullak, IndiaGold, Jupiter among dozens of others are look...