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Spinny's IPO Ride, But What's Under The Hood?

India, Sept. 27 -- Five years ago, CarTrade became one of the first digital auto marketplaces to test India's public markets. The company went public in August 2021 at Rs.1,618 per share. Five years o... Read More


Lifestyle Brands Walk The Premium Tightrope

India, Sept. 22 -- Imagine a customer walking into a premium lifestyle store to buy a vase, but leaving with a dinner set, tableware, candles, and a few other pieces of decor for their living room. A ... Read More


The UPI Shake-Up Begins

India, Sept. 20 -- A customer scans a QR code at a neighbourhood shop, enters a passcode and the payment is done. Similarly, a wholesaler pays a supplier, friends split a dinner bill, and consumers bu... Read More


RentoMojo's Post-IPO Test: Can The Flywheel Keep Going?

India, Sept. 14 -- One blockbuster listing after another is keeping India's startup IPO market buzzing. After Shiprocket's strong debut last month, ESDS extended its post-listing rally for the sixth c... Read More


Flipkart's Next Video Commerce Bet: Microdramas

India, Sept. 6 -- What if the next thing you buy on Flipkart starts with a love story, a cliffhanger or a 90-second drama? The ecommerce giant is betting that entertainment could become the next leg o... Read More


How Zeelab Is Turning Its Affordable Pharma Play Into A Rs.200 Cr Business

India, Sept. 6 -- For most consumer businesses, a lower price is a unique selling proposition (USP). But for Zeelab Pharmacy founder and CEO Rohit Mukul, it is a more fundamental need and a way to cor... Read More


Simple Energy Catches The Mass-Market Wave

India, Sept. 3 -- After years of chasing premium and performance-focused buyers, EV startups are now setting their sights on the mass market. While EV startups initially built their propositions aroun... Read More


Purple Style Labs Asks For A Luxury Premium

India, Aug. 31 -- Purple Style Labs, the parent company of luxury-fashion platform Pernia's Pop-Up Shop (PPUS), is heading to the public markets. The The initial public offering (IPO) will launch on A... Read More


Supertails Has Built The Pet-Care Ecosystem, But Can It Make The Economics Work?

India, Aug. 25 -- India's pet care ecosystem is undergoing a structural shift. What was once a fragmented market dominated by neighbourhood pet stores, a limited number of veterinary clinics, and impo... Read More


Beyond The Shiprocket IPO Takeoff

India, Aug. 24 -- Last week, Shiprocket made a flying start on the bourses, with its stock opening at Rs.131 on the NSE, 35.1% above its Rs.97 issue price. On the BSE, it debuted at a premium of 33.51... Read More