India, Jan. 29 -- Fitness wearables company Whoop was embroiled in a strange sort of controversy earlier this week, as they received a leg up and a push down almost simultaneously at the ongoing Australian Open. World number one and ATP tour superstar Carlos Alcaraz was spotted wearing a Whoop fitness wristband during once of his matches - but soon immediately given orders to remove it, reportedly being told it was against the rules.

With eyes now on Whoop, a major name in the fitness band industry, CEO and founder Will Ahmed responded to the Alcaraz situation by calling out a "contradiction" within the decision to stop the Spanish star from not wearing one, with Jannik Sinner and Aryna Sabalenka also reportedly prevented from sporting t...