India, Nov. 19 -- For nearly a century, Macy's Thanksgiving Day Parade has been one of the most sought-after attractions. This year marks the 99th annual celebration, which will kick off the holiday season on Thursday, November 27. The parade features gigantic balloons and elaborate floats. Every year, skilled artisans of Macy's Parade Studio design a new float. Amid the growing anticipation, Eyewitness News had a sneak peek into the department store's production facility.

There will be seven brand-new floats at the Macy's parade this year. Brendan Kennedy, the company's Director of Creative Production, teased a Stranger Things float, saying, "So the Hawkins National Laboratory is coming to the parade route. We have an eight and a half f...