India, Dec. 29 -- Virat Kohli and Sam Konstas' on-field shoulder bump has sparked conversations, drawing attention from critics and fans alike. The moment when Kohli walked up to Sam Konstas and bumped shoulders has made waves across social media. Seizing the opportunity, the Kerala Police cleverly repurposed the viral footage to deliver an impactful road safety message. The department turned a heated sports moment into an awareness campaign.

"It's okay to be 'King'. Follow traffic rules. While keeping yourself safe, keep others safe too," reads the caption posted along with the video by Kerala Police.

The video captures Kohli walking toward Konstas, with text overlays cleverly placed above the players. Konstas is labelled as "coming fr...