Lucknow, Feb. 13 -- Indian Made Foreign Liquor (IMFL) is much sought after when it comes to consumption across the country, including Uttar Pradesh, the state that has the highest excise revenue. Now, Uttar Pradesh is aiming to scale up its liquor export numbers for which it has unveiled a separate excise export policy for three years.

Touted as the first such export policy by any state in the country, it also eyes opportunities from the recent India-European Union Free Trade Agreement and aims to give 'Brand UP' a foothold in the international market.

"Uttar Pradesh accounts for 11% of total liquor exports from India and we intend to double or triple it," said state excise commissioner Dr Adarsh Singh, speaking to HT.

"For the first t...