Dharamshala, May 23 -- In the wake of a sharp decline in tourism after India-Pakistan tension post Operation Sindoor, hoteliers in Dharamshala have announced a 20% discount to attract visitors back to the region.

The Hotel and Restaurant Association, Dharamshala, while condemning the Pahalgam (J&K) attack, said the act of violence raised concerns among travellers across the country and abroad. "We want to assure all tourists that Dharamshala and the entire Himachal region remain completely peaceful and safe," said Ashwani Bamba, president of Hotel and Restaurant Association, Dharamshala.

Hoteliers in Dharamshala said that a wave of cancellations was seen following the recent escalation in hostilities between India and Pakistan. Traditio...