India, July 8 -- Supply chains today are under immense pressure. With rising consumer expectations, global disruptions, and the push for faster delivery, companies can't afford delays or inefficiencies. The old ways of manual processes, siloed systems, and reactive planning no longer hold up. What's emerging instead is a more connected, intelligent, and continuous system powered by artificial intelligence (AI), automation, and real-time optimisation.

In recent years, the pace of investment in these technologies has been significant. The market for AI in supply chains grew from $5.05 billion in 2023 to $7.13 billion in 2024, and it's projected to reach $51 billion by 2030. Nearly half of all supply chain organisations are now investing in...