India, Dec. 27 -- "The attention span of the audience has decreased tremendously over the years," says Samir Soni, who returned to screen after nearly two years with his new show on the vertical storytelling format. "We moved from feature films to television, then to web series, and now to vertical storytelling. The shift isn't sudden but a natural progression, seeing the content consumption," he adds.

Soni notes that changing attention spans have consistently driven the evolution of formats which have opened new doors and opportunities. "People spend more time on their phones than anywhere else. This is simply evolution - you can't resist it. As an actor we have to keep growing, getting stuck to one medium has never helped anyone."

Son...