India, May 26 -- The appointment of Tamannaah Bhatia as the brand ambassador for the Karnataka Soaps and Detergents Limited (KSDL)-backed Mysore Sandal Soap has not gone down well. Actor Ramya, aka Divya Spandana, questioned the timing of making a 'non-Kannadiga' brand ambassador at a time when Karnataka was fighting for 'Kannada pride'. (Also Read: Tamannaah Bhatia's Rs.6.2 crore deal as brand ambassador of Mysore Sandal Soap gets backlash; Karnataka minister defends)

Ramya shared her opinion about Tamannah getting appointed the brand ambassador on X (formerly Twitter) and Instagram, writing, "Appreciate the intent to revive KSDL but the execution seems like an eyewash. Even from a business point of view especially when the company is d...