India, Dec. 1 -- For decades, electricity in India has been about supply, not choice. We have built mega-generating stations, transmission grids, and expanded distribution networks. Yet, for the common man, electricity remains a take-it-or-leave-it deal. One supplier, one tariff, no exit. And if the power goes out: Too bad.

Whether distribution companies (discoms) respond to complaints, ensure reliable power, or bill fairly, you have no say. No alternative. No way out. You're stuck with a monopoly. Now ask yourself: In the world's largest democracy, why should an essential service such as electricity offer no consumer choice?

It's time to flip the switch not just in our homes, but in our thinking: from monopoly to democracy.

India's po...