India, Sept. 2 -- Millennial homebuyers in Bengaluru, Mumbai, and Pune are driving a 30% YoY surge in interior spending, fueled by rising incomes, women leading design and budget decisions, and furnishing costs that have nearly doubled over the past five years, according to NoBroker data. Bengaluru saw the sharpest increase, with spending on 2BHK and 3BHK interiors rising 25% YoY in June 2025. Pune recorded the highest jump in 3BHK spends at 30%, while Mumbai saw a 15% rise in 1BHK interiors compared to last year.

Experts attribute the trend to shrinking carpet areas in new launches, making functionality a top priority for homeowners. "People are spending more on maximizing the utility of smaller spaces rather than on furniture meant to ...