India, July 7 -- Come Friday (July 11) and Delhiites will not just hear but even feel the beats as Kanwar Yatra. To keep the momentum of kanwariyas in sync, DJs across NCR are set to boom and confirm the rise in demand as compared to previous years. Expect giant speakers, flashing lights, and bass drops echoing all along the roadways as DJ owners confirm that several groups are spending lakhs to keep both the spirit and sound sky-high!

"Iss bar demand zyada hai isliye humein price badhane padha. Pichle saal se 30,000-50,000 increase hua hai. Jo DJ set-up pichle saal 1.5 lakh tak book hote thay for that this year we are charging nothing less than 2 lakh, and we are still completely booked out," says Ravi from Haryana-based Ravi DJ. Adding...