India, March 13 -- For years, Instagram was driven by a specific visual style: Airbrushed feeds, flattering angles, the illusion of effortless glam. We saw through that pretty quick. Being your authentic self today means showing off, warts and all. Instagram creators Kritika Khurana, Ankush Bahuguna and Isa Khan break down what it means to be real on the 'gram today.
All filters off
"People on Instagram want to see the real you, someone who feels like their comfort creator," says Kritika Khurana, aka @ThatBohoGirl. "They are craving genuine connections." So, while beautifully shot visuals still get Likes, engagement now thrives on behind-the-scenes vlogs, POV-style clips, and candid conversation. Last year, Khurana's content leaned heav...
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