India, Dec. 17 -- Instagram has moved its short video experience from phones to television screens. Meta, in partnership with Amazon, has launched a new Instagram app built for TVs. The app, called Instagram for TV, is now available on select Amazon Fire TV devices in the U.S.

The new app focuses only on Instagram Reels. It will allow users to watch short videos on a larger screen, making it easier for families or groups to view content together. Until now, Instagram limited its experience to mobile devices and computers. This launch marks the platform's first step into a TV-focused app.

Amazon said the integration aligns with Fire TV's aim to help users access content quickly. By placing Instagram directly on the TV interface, Amazon a...