India, July 18 -- Astronomer CEO Andy Byron and HR chief Kristin Cabot became overnight media sensations after they were spotted cuddling at a Coldplay concert. The duo's awkward reactions after being featured on the 'kiss cam' sparked cheating rumours on social media.

During the concert at Gillette Stadium in Boston, Coldplay used a 'kiss cam' to interact with the audience. At one point, the camera zoomed in on Andy Byron cuddling with the HR chief of the $1.3 billion tech firm.

"Oh, look at these two," the band's lead singer, Chris Martin, exclaimed when they appeared on the big screen. However, how the duo reacted made the singer say, "Oh, what... either they're having an affair or they're very shy."

Byron instantly ducked, hiding a...