India, Sept. 26 -- Swadeshi may begin as an idea, but becomes an engine of growth when it is lived. Rooted in self-reliance, it champions domestic production, cultivates indigenous skills, galvanises community enterprise and weaves economic dignity into everyday life. When Prime Minister (PM) Narendra Modi revived this ethic in 2020 with the Atmanirbhar Bharat vision, the slogan became a clarion call for enhancing capability and developing a moral economy in which Indian makers meet Indian needs and then offer those solutions to the world.

The embodiment of this principle is Bharat Sanchar Nigam Limited (BSNL), and the rules it has rewritten for the telecommunications sector pertain to the technological and civic arenas in equal measure....