India, July 1 -- Gautam Singhania, chairman of Raymond Group, has said that while Raymond Realty aspires to one day sell Rs.100 crore luxury apartments, the focus for now remains on the 'belly of the market' which is 'affordable luxury.'

"Today, we make a Rs.16 lakh jacket, we do 0.00001% of that," he remarked, highlighting the brand's high-end potential but measured approach.

Singhania said the real estate arm wants to be in the 'belly of the market, which is affordable luxury.' The company plans to focus on the Mumbai real estate market right now and look at Pune in the future.

"Out of 20 million sq ft, we might make 200,000 sq ft (of luxury apartments). I'm not saying we're doing it today," he clarified.

Singhania said real estate ...