GREATER NOIDA, Jan. 2 -- Gautam Budh Nagar on Thursday rolled out a month-long road safety awareness and enforcement drive as part of the National Road Safety Month 2026, with authorities reiterating their push to reduce fatalities and curb traffic violations across the district.

The campaign, which will run till January 31, was formally flagged off with the launch of "awareness vehicles," officials said. The vehicles will travel across urban and rural pockets, spreading messages on helmet use, seat belts, speed limits and drunk driving.

Officials said the initiative combines enforcement with sustained public outreach.

District panchayat chairperson Amit Chaudhary, who inaugurated the campaign, noted traffic rules should be seen as a l...