India, July 10 -- At its July Galaxy Unpacked 2025 event, Samsung was quick to reassure users that its Galaxy AI platform, the suite of artificial intelligence tools powering many of its latest devices, will continue to be free of charge. But the language used during the keynote has raised eyebrows, with some analysts suggesting the company is still laying the groundwork for a future AI subscription model.

As AI features become a selling point across devices, from the Galaxy Z Fold 7 and Flip 7, to the new Galaxy Watch 8, the cost of running these advanced services is bound to rise. Samsung, like its competitors, knows this. Tech giants like Google and OpenAI already charge for premium AI access, and Samsung has reportedly held internal ...